Sweeter Lemon: Meet & Greet

You guys know my PodMate, right?  Susan?  Well, she’s off on a new adventure and has opened her very own Etsy store: Sweeter Lemon.  Her shop is filled with items that are perfect for gifts, for the home, for the office and even for those of us who are back at school.  And as a fan and a customer [and a friend], I thought it would be fun to host a little meet and greet with PodMate herself.

1. OK, so I know you and you know you, but not all the fine people of the interweb know you.  Tell us more  about yourself.

Hello, fine people of the interweb!  I’m Susan, aka PodMate, aka the person behind the one-woman Etsy enterprise, Sweeter Lemon.  I’m also a displaced New Englander living in Louisville after a six-year stint in Chicago.  I’m a crafter, a knitter, an avid TV-watcher and reader.

2. What is Sweeter Lemon?  What was your inspiration?  Unicorns?

Sweeter Lemon is my Etsy shop, your place to find surprisingly sweet gifts and accessories.  Right now I offer an assortment of fabric covered button gift items – magnets, pushpins, sewing buttons, and gift sets.

My inspiration was really an “ah-ha!” moment.  I had made a few sets of magnets that I thought were really cute.  After a quick focus group (aka, showing pictures of them to friends and family via e-mail), I knew I had a great product that I wanted to share with the world.  I even documented the moment I decided to open the shop in a picture for the 365 Self-Portrait project I was working on at the time!  I love that photo, because it really captures the moment of inspiration.

365.339/8.52 Bright Ideas

Susan’s self-portrait.  Isn’t she cute?  *heart*

3. What have you enjoyed most about your new adventure?  Do you have a favorite piece?

I have a background in Arts Administration, so the business portion of this venture has been very exciting for me.  I love blending my business background with the creative aspect of the shop.

As for a favorite piece, I love every single item I post – that’s one of my personal rules.  If I don’t like it, it doesn’t go beyond the experimentation phase.  That being said, I have a few new items in the works that I’m *very* excited about, including a button bracelet that is (in my humble opinion) absolutely adorable.  I should have it ready for the shop in just a few weeks – you don’t want to miss it!

Coming Soon!

Some of Sweeter Lemon’s newer items.

4. Now I really like the fabrics you select for your products [as I’ve told you a bazillion times] – is there a fabric selection committee or a requirement of making people cry rainbows?

The fabric selection is so much fun!  It’s my favorite part of the process.  I prefer to shop in person at local quilt shops when I can.  Basically, I walk along each aisle and pull fabrics that appeal to me.  Then I find a seat (quilt shops usually have seats, they’re very accommodating) and really look at each and every fabric, determining how it will look on the buttons, if the round button shape works with the colors and patterns in the fabric.  It’s a process, and I love it.  And if it makes people cry rainbows? Even better!


I love the fabrics Susan picks – LOVE.

5. What do you do when you’re not elbow deep in crafting glue and glitter?

If I’m not elbow deep in glue and magnets and fabric and felt, I’m usually knitting or working with yarn in some way. (She’s an awesome knitter, guys.  And entered some items in the Kentucky State Fair.) I’m trying to see more sights in and around Louisville, and so you might find me taking a bourbon distillery tour, cheering on the local roller derby team (Go, DCRGs!) or taking a photo walk in a local park.

6. Since Sweeter Lemon is with Etsy, you must be a fan.  What are some shops or products that you stalk admire?

There are so many amazing artisans on Etsy.  Since I’m a knitter, I tend to stalk admire the yarn dyers like North Loop Yarn.  I also have a deep affection for owl motifs because they remind me of my grandmother, who collected them.  In particular, I love the ceramic owl items at Fruit Fly Pie – she carries reproductions of many of my grandmother’s owls, but uses modern colors to make them more “now.”  I’d buy one of each, if I could!

7. Are there other places on the interweb you can be found?  In case the fine people of the interweb want to stalk admire you?

You can find many of my crafty, photography and cooking ramblings at my blog, Almost Crafty.  I’m also on Flickr as “Space-Case,” where I just started another 365 Day Challenge!

For Sweeter Lemon shop updates you can check out my blog, Twitter (@sweeterlemon), or Facebook. (All the cool kids are doing it – you should too.)

8. How much do you enjoy your neighbor at work?  And her sneezes?

I have to say, I really and truly lucked out with my neighbor at work. She makes each day a lot more fun, she’s a blast to be around, and her sneezes make me giggle each and every time. (I sneeze like my DAd – it’s loud and annoying and I usually follow one with a “I’m sorry.”)

I should really record one of her sneezes one of these days to share with the world. Really, shutterboo readers, you don’t know what you’re missing! (She’s pulling your leg.  Don’t listen to her.)

365 Alternative - Photobombed by Shutterboo!

A little Pod-love.  And photobombing.

9. And a final, universal question: Do you install the toilet paper so that you pull from the top or the bottom of the roll?

Is this even up for debate? Over the top, definitely. (I knew we had a deeper connection!)

And there you have it!  Now you wouldn’t think we’d have you read Susan’s autobiography for nothing, did you?  (If you answered yes, you have very low expectations of le blog.)  Sweeter Lemon has graciously offered up an item from her Etsy shop to give away!

These Rainbow Dot Fabric Covered Button Magnets could be yours.

{more details here}

Here’s what to do to enter the giveaway:

1. Visit Sweeter Lemon and come back to this blog entry to post a comment of your favorite item in the shop.

2. A valid email address must be included so that you can be notified.

3. Your comment must be on this post.  The giveaway closes Friday, August 27, 2010 at 8pm EST.  The winner will be announced Monday, August 30th.

Good luck, fine people of the interweb!

To learn more about Brooke and see her recent work, visit her new site at brookemurphyphoto.com. Follow Brooke on Facebook or Twitter.

August 23, 2010 - 9:18 am

Victoria - I love it!!!
I love the little birdies…
and the little little hearts, and the little trees, and the little owls, and I especially love the little bees, (cause I have bees, don’t ya know?) they are my favorite! Very covet worthy stuff there :)
Lovely giveaway. Thanks ladies.

August 23, 2010 - 9:24 am

katie o. - It’s lovely to finally “meet” PodMate! I absolutely adore the colorful birds. Like love them.
(Love the giveaway!)

August 23, 2010 - 9:29 am

Amy - Everything is so cute! I adore the fabrics as well. If I had to choose, I’d pick the bloom and grow cream magnets as a favorite.
Congrats on your new venture, Susan!

August 23, 2010 - 10:45 am

Becki D - Thanks for introducing us to your adorable and crafty Podmate! Ah, if I still went to work I would totally be jealous of your happy work situation…buuuut I get to stay at home with the Wee Ones, sooo….

so I’m poor and need those colorful owl magnets and that is totally what I would choose if I won. But even if I don’t win, I can’t wait to see the button bracelets you mentioned – eee!!

August 23, 2010 - 10:54 am

Melissa - I totally agree with Victoria! But I have to say the hoot owls are my fav! I would love love love to see some froggy ones. I would by them up in a flash. I am currently trying to figure out which ones I HAVE to have RIGHT now! (I love the magnets, but don’t currently have a fridge… maybe I can just throw them on my file cabinet at work!)

August 23, 2010 - 12:47 pm

KooKoo - All of your products are soooo lovely, but i prefer the button magnets covered with colorful owls fabric. Yes, I am a huge owl fan :)

August 23, 2010 - 1:02 pm

Charmily - I love Sweet Hearts Fabric Covered Button Magnets (hey, I’m a girl)!!! But in truth I love everything, honestly ;) magnets by themselves are so cold, but with cloth everything warms up. :)

August 23, 2010 - 1:08 pm

Heather - My favorite is the owl buttons!

August 23, 2010 - 3:39 pm

Ana Belén - Enter me please!! I love Teal Paisley Fabric Covered Button!!


August 23, 2010 - 4:43 pm

Tasha Chawner - The sweet Colourful Birds instantly caught my eye, but then I saw the Black and White Flower Buttons. They would definitely be my favourites!

August 23, 2010 - 5:02 pm

Amber - My favorite is the Bloom and Grow Fabric Covered Button Magnets. I like all the colors but I think my favorite is the Cream.

August 23, 2010 - 5:06 pm

Liz - I love the Busy Bees on Yellow Fabric Covered Button Magnets – Set of Four. So cute!!!

lizgiver at gmail dot com

August 23, 2010 - 5:07 pm

Kristin - I like the Teal paisley fabric covered button pushpins! Such pretty colors

August 23, 2010 - 5:10 pm

Call Me Pretty - I LOVE the Black and White Flowers Fabric Covered Button Magnets.

They are classy and adorable at the same time. They’d be perfect for attaching recipes to my magnet board. Well, until somebody with tiny grubby fingers steals them for their own use.

August 23, 2010 - 8:24 pm

Sophia - I like Black Flowers on Deep Plum Fabric Covered Button Magnets!
They are so elegant!

sophia.komninou at gmail.com

August 23, 2010 - 8:54 pm

Maria D. @ Downright Domesticity - I really enjoyed reading the interview! Good luck with your new business! I think the Hoot Owls magnets are super cute.

maria.the.uncommon at gmail dot com

August 23, 2010 - 9:57 pm

Jill - What an awesome giveaway! And Susan’s shop is full of darling things! I love the Busy Bees, Colorful Birds and Rainbow Dots magnets. They’d all be perfect additions to my first grade classroom. Thanks for the chance to win. :)

August 24, 2010 - 12:18 am

Elaine R - Love the Red Gingam Button Magnets-remind me of my mom’s apron she wore when doing her falltime canning.

August 24, 2010 - 4:17 am

SarahRobinL - Is very dificult choose only one!! But i love the “Pink Green and Red Trees Fabric Covered Button Magnets”

August 24, 2010 - 7:38 am

Claire Ryder - I love the owls!!! But these magnets would be great for teaching my Nephew different colours!

August 24, 2010 - 7:48 am

PeachRainbow - I love the Sweet Hearts Fabric Covered Button Magnets!

August 24, 2010 - 9:23 am

Julie - After browsing all the neat products, I have to go with the “Teal Paisley Push Pins”. I haven’t seen anything like these! So adorable!

August 24, 2010 - 9:55 am

Traci - I honestly do not know how to choose but I do love the magnets (I have a magnet fetish) so I would have to go with..
Hoot Owls Fabric Covered Button Magnets – Set of Four, since they are just TOO CUTE!

August 24, 2010 - 10:24 am

liz - Hi, My fav thingy there is Busy Bees on Yellow Fabric Covered Button Magnets – Set of Four. So cutey !! :)

Contact me dear :)

thankies for helding this sweet giveaway and have a lovely day :)

August 24, 2010 - 11:21 am

Tracy - I love this Busy Bees on Yellow Fabric Covered Button Magnets – Set of Four makes me think of one of my favorite movies – Best in Show and the dog with the Busy Bee – and the crazy owners LOL :)

August 24, 2010 - 1:07 pm

Brittany - I love everything!! But I really like the Black Flowers on Plum magnets

August 24, 2010 - 2:49 pm

Hillary Westbrook - I love the owl magnets! So adorable!

loveliveshere2 at yahoo dot com

August 24, 2010 - 4:51 pm

Audrey - These magnets are so cute! I especially love Blue Green Stripes and Dots Fabric Covered Button Magnets – Set of Four. They are adorable!

August 24, 2010 - 5:36 pm

Anamaris - oooooh, so many I liked!!! I see some gifts for some fine peeps not from the interweb!

I’m an owl FREAK, so those are MY personal faves!
a.y.cousins {at} gmail

August 24, 2010 - 8:17 pm

Connie - Hi! I love the black flowers on deep plum magnets. They are gorgeous and they are so “me”! :) Thank you for a really cool and useful giveaway!

August 24, 2010 - 8:30 pm

Julie - I love the retro rose flowers pushpins. They would make me smile whenever I looked at them.

August 24, 2010 - 10:15 pm

Michelle B. - I love so many of them. The Bloom and Grow patterns are really pretty, but there are a few I like. Yellow and Purple Plaid is pretty, and the Hoots Owls are pretty cute.

August 25, 2010 - 2:34 am

rose - I really like the print on the Yellow Diamond Fabric Covered Button Pushpins. ambrerose at aol dot com

August 25, 2010 - 12:14 pm

Grace - I really like the Yellow and Purple Plaid Fabric Covered Button Magnets, so cute!

August 25, 2010 - 2:50 pm

Sharon - I love the Colorful Owls Fabric Covered Button Magnets!

August 25, 2010 - 7:49 pm

Karen - I love the Black and White Flowers Fabric Covered Button Magnets.

August 25, 2010 - 10:23 pm

gustosa - my favorite is Black and White Flowers Fabric Covered Button Magnets

August 25, 2010 - 11:02 pm

Liza - I think I like the blue circles on blue fabric pushpins the best.

Thanks for the chance to win!


ejm6x (at) yahoo (dot) com

August 26, 2010 - 8:46 am

Mrs. Rev - My favorite is the black and white flower magnet set. So cute!

August 26, 2010 - 11:24 am

Bits and Pieces | Almost Crafty - […] good friend Shutterboo is having a Sweeter Lemon giveaway! She even interviewed me, which was a lot of fun. The giveaway prize is a set of rainbow magnets […]

August 26, 2010 - 12:13 pm

abby - LOVE THEM!! Hi podmate, I hear so much about you, great to see a picture! I love the fleur-di-lis pins, they are beautiful!

August 26, 2010 - 1:20 pm

xlacrimax - I love all the items actually! But my favorite would be Sweet Hearts Fabric Covered Button Magnets I guess :)

August 26, 2010 - 5:03 pm

Allison - I like the black flowers on deep plum fabric buttons.

August 27, 2010 - 2:09 am
August 27, 2010 - 10:22 am

Megan - Love these plus the Blue on Blue Fleur de Lis Fabric Covered Button Magnets! Thanks for the giveaway

August 27, 2010 - 10:54 am

jc - These giveaway magnets are so colorful and would brighten up any kitchen, thank you! I also like the Musical Notes Fabric Covered Button Magnets, reminds me of the tons of music sheets my daughter keeps, lol!

August 27, 2010 - 2:55 pm

shutterboo » Blog Archive » Listastic Time - […] blog is hosting a giveaway this week.  Ends this Friday so scoot your boot on over to meet Sweeter Lemon and sign up.  Easy peasy lemon […]

August 27, 2010 - 4:43 pm

Alan ward - I like the navy blue fleurdelis, reminds me of cub scouts:)

August 27, 2010 - 9:57 pm

Kasie - Hoot Owls Fabric Covered Button Magnets is my favorite!


August 28, 2010 - 2:22 am

Rebecca - Wishing Susan all the best! her products are amazingly beautiful :)

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